Insights April 14, 2022

What is CRO? Starting A Conversion Rate Optimization Strategy (Part 2)

A Conversion Rate Optimization (CRO) strategy is vital for digital businesses. In part 2 of our series we give you some tips on how to build a CRO strategy .

Insights April 8, 2022

What is CRO? Get Started With Conversion Rate Optimization (Part 1)

What is conversion rate optimization (CRO)? We take a look at CRO and how you can begin to implement a solid CRO strategy that will increase conversions.

Insights April 1, 2022

What’s Different About Google Analytics 4.0? Should You Upgrade?

Google Analytics 4.0 was launched in October 2020. But not everyone has upgraded yet. We look at what’s different with GA 4.0 and if you should upgrade.

Insights March 18, 2022

What Is “Google Topics”? All You Need To Know About Google’s Latest Pivot

Third-party cookies are going away in 2023. But what will replace them? Meet Google Topics! But what is Google Topics? And what problems do Topics pose?

Insights February 25, 2022

How Marketing Automation Works – What is Marketing Automation?

Marketing automation is a game changer for digital marketers and eCommerce business owners. But what is it and how does marketing automation work?

Insights January 28, 2022

Schrems II: The E.U., Google Analytics And What It All Means For ASEAN

What is the Schrems II ruling and is Google Analytics banned in the E.U.? We dig into Schrems II and what it means for businesses in ASEAN.

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