Insights October 1, 2021

Can B2B companies embrace customer lifetime value (CLV) metrics? Part 2

We know what customer lifetime value (CLV) is, but part 2 of our series focuses on the technical & cultural challenges of adopting CLV.

Insights September 24, 2021

Can B2B companies embrace customer lifetime value (CLV) metrics? Part 1

What is customer lifetime value (CLV) and how can B2B companies adopt it while adapting to new digital customer expectations?

Insights September 17, 2021

Benchmark eCommerce Experiences – Learning From The Best

What lessons can be learned from big benchmark eCommerce brands like IKEA, Nike and Apple? Can they be emulated?

Insights August 27, 2021

Customer Empathy – Why You Should Humanize Your Business

We look at customer empathy, why businesses need to put the customer at the heart of their processes and the benefits an empathetic approach can bring.

Insights April 30, 2021

What is Rendanheyi?

We recently announce our intention to implement the Rendanheyi organizational model. But what is Rendanheyi? Let’s find out…

Insights March 29, 2021

Creating an engaged organization part 3 – Q&A with Gary Hamel

In the finale of our 3 part series, we recap our Q&A with Gary Hamel. Gary covered org charts and how to get managers to let go…

Insights March 24, 2021

MAQE 2021 and the Road Ahead

2020 did not quite go to plan but we’ve evolved and we’re building an even stronger, more resilient business in 2021. Here’s what we’re doing.

Insights March 24, 2021

Creating an engaged organization part 2 – How to hack management

In part 2 of our Gary Hamel webinar recap, we talk about “how to hack management” and how bureaucracy is the enemy of change.

Insights March 18, 2021

Creating an engaged organization part 1 – 3 things we learned from Gary Hamel

Thanks to our friends at SEAC, we had the opportunity to learn from one of the great business thinkers, Gary Hamel. Here are some highlights.

Insights February 14, 2020

MAQE 2020 and the Road Ahead

We’ve spent the past 8 years building an organization where happy-people-do-good-work. That was our belief when we started MAQE and it’s our belief today.

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