Insights April 28, 2023

How Starbucks Is Rethinking Loyalty Programmes (With NFTs?!)

Starbucks Odyssey is an innovative new type of loyalty program. What lessons can B2C businesses learn from Starbucks’ web3.0 experiment?

Insights April 21, 2023

Decoding The Metaverse Part 4 – Metaverse Law & Regulatory Challenges

We look at Metaverse Law & Regulatory Challenges. Where will businesses have to ensure compliance with government policy in the metaverse?

Insights April 12, 2023

Decoding The Metaverse Part 3 – Starting Your Metaverse Strategy

In part 3 of our series we will look at how businesses can start creating, testing then implementing a metaverse strategy.

Insights April 7, 2023

Decoding The Metaverse Part 2 – Metaverse Sentiment

In part 2 of our metaverse series we look at sentiment among consumers & business leaders. What are business leaders’ top metaverse strategic priorities?

Insights March 31, 2023

Decoding The Metaverse Part 1 – What Is The Metaverse?

The metaverse is big business. But what exactly is it? Part 1 of our metaverse series tells you what you need to know.

Insights June 3, 2022

Web 3.0 Part 2 – What Is A DAO & What Can Businesses Learn From Them?

DAO stands for Decentralized Autonomous Organization. But what does that really mean? This post looks at DAOs and what businesses can learn from them.

Insights May 27, 2022

Web 3.0 – What Is Decentralization & Where Is The Web Going?

We take a look at Web 3.0 & decentralization. What does it all mean? And what, if any, effect will these new digital trends have on the future of commerce?

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