September 17, 2021

Benchmark eCommerce Experiences – Learning From The Best

What lessons can be learned from big benchmark eCommerce brands like IKEA, Nike and Apple? Can they be emulated?

September 10, 2021

What Do Changes To Apple Mail Mean For E-Commerce Brands?

What do Apple’s upcoming privacy changes to Apple Mail on Mac and iOS mean for e-commerce brands?

September 3, 2021

Personalization & Social Media – Tactics You Can Use

Personalization and social media are a perfect match. Let’s look at how you can combine personalization with some social media tactics.

August 27, 2021

Customer Empathy – Why You Should Humanize Your Business

We look at customer empathy, why businesses need to put the customer at the heart of their processes and the benefits an empathetic approach can bring.

August 20, 2021

The Future of Work: We Need To Talk About Climate Adaptation

It’s time for more businesses to talk about climate change & adaptation. We look at some of the challenges ahead and what companies can do to help.

August 13, 2021

The Power of First Party Data – Unlock Your Data Potential

Brands have powerful data in their tool box already and most don’t even use it. So what is first party data & how can brands unlock its powerful potential?

August 6, 2021

Shopping Cart Abandonment Rate Part 2 – The Messy Middle

In part 2 of our shopping cart abandonment rate series we look at the “messy middle”. What is it and how can companies improve conversion?

July 23, 2021

Why is shopping cart abandonment rate a problem and how can it be reduced? Part 1

We explain what shopping cart abandonment is, some reasons why it might occur and actions you can take to lower your shopping cart abandonment rate.

July 16, 2021

Rebooting Tourism: How Personalization & Technology Can Help The Travel Sector

The Travel & Tourism sector can bounce back post-pandemic with the right personalization and tech tactics. Here are a few things to think about.

July 2, 2021

B2B Personalization & Marketing Part 2 – Next Steps

In part 2 of our guide to getting started with B2B personalization we look at custom audiences for Facebook and Google ads.

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