September 30, 2022

User Feedback Requests & Questions Part 2 – Do Requests Affect User Experience?

Do requests for feedback annoy users? In part 2 of our user feedback request series we ask if requests for feedback affect user experience.

September 29, 2022

MAQE Launches Pareto, The First Microenterprise From MAQE Ventures

MAQE is very proud to announce Pareto, the first microenterprise to launch from the MAQE Venture Program.

September 23, 2022

User Reviews, Feedback Requests & Questions Part 1 – What Questions Do To Our Brains

What effect do requests for user reviews & feedback have on us? Part 1 of our series looks at this and asks if average review ratings are overrated.

September 16, 2022

Best CRO Practices For Paid Media Landing Pages

With paid media you can reach thousands of customers. But how do you convert them? Take a look at some CRO best practices for paid media landing pages.

September 9, 2022

Storytelling In Business Part 3 – Using Storytelling In Marketing

Storytelling & marketing are linked. But how does storytelling in marketing work? In part 3 of our series, we look at story workflows, CTAs & messaging.

September 2, 2022

Storytelling In Business Part 2 – Decks, Websites & Product Pages

In part 2 of our storytelling series we look at how storytelling is a great tool to use in your presentation decks, on your website & on product pages.

August 26, 2022

Storytelling In Business Part 1 – Stories Are Not Just For Marketing

We look at storytelling in business & why stories are a powerful business tool. We go through some do’s & don’ts, the 5 W’s and emotions you should elicit.

August 19, 2022

7 Great Examples Of Video Advertising

More people are using YouTube & TikTok for search. So video advertising is a must have. We look at great examples of video ads to see what we can learn.

August 5, 2022

How To Build An Effective Personalization Strategy Part 3 – Predictive Personalization

In part 3 we talk about rules-based & predictive personalization plus we reveal the 5 must-haves for your personalization strategy.

July 29, 2022

How To Build An Effective Personalization Strategy Part 2 – Prioritization & Testing

In part 2 of our How To Build An Effective Personalization Strategy series we look at how to prioritize, self-selective personalization & A/B testing.

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