Results of #Personalization

Personalized product recommendations are a vital part of your eCommerce toolkit. We look at how personalized recommendations can help your business.

Marketing automation is a game changer for digital marketers and eCommerce business owners. But what is it and how does marketing automation work?

This week we chart the evolution of eCommerce, from its first steps to its current form, to see where it might be going in the future.

This week we look at personalization psychology. Just why does personalization work so well and why do we like personalized experiences?

In part 2 of our guide on how to get started with Content Testing we look at Usability, Accessibility and UX copy testing.

Content testing can help you improve customer retention and meet ROI goals. But what is content testing and how do you get started?

We know what customer lifetime value (CLV) is, but part 2 of our series focuses on the technical & cultural challenges of adopting CLV.

What lessons can be learned from big benchmark eCommerce brands like IKEA, Nike and Apple? Can they be emulated?

What do Apple’s upcoming privacy changes to Apple Mail on Mac and iOS mean for e-commerce brands?

Personalization and social media are a perfect match. Let’s look at how you can combine personalization with some social media tactics.