Results of #Digital Transformation

In this instalment of our O2O deep dive we look at tracking, identity graphs and how they are vital for personalization in your O2O strategy.

In part 1 we clarified what an O2O strategy is and why it’s necessary. Here we cover attribution models and the need to align your teams.

O2O stands for “online to offline”. But it is not only a marketing strategy. Read on to learn a bit more about O2O and how it can help your business.

In our second proptech post we are going to take a closer look at the commercial property sector, ESG considerations & the challenges posed by the pandemic.

What is proptech? We look at the trends that are driving it and how B2B and B2C businesses involved in property can use technology to adapt to the “new normal”.

eCommerce now affects almost every facet of the B2B healthcare industry. Here are some trends we’ve observed in the B2B healthcare sector.

We’ve looked at some insurtech trends that insurance companies need to be aware of, and put in place, to stay ahead of the curve.

So what is digital transformation? In this post we’ll define digital transformation. But also how we should focus more on it’s affect on people.

Our working relationship with Chanintr began in 2016. We’ve worked with Chanintr to help their digital transformation journey.

Marketing Oops! Customer Experience and Marketing Tech Summit 2020 kicked off in Bangkok last week and our CEO and co-founder, Andreas Holmer, was the opening speaker on the CX stage.